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Harmony and start cooperation

As of 1 July 2021 the specialist in insuring consumer electronics Harmony and leading online retailer have started an intensive collaboration. is the place where customers can make a smart choice for a new smartphone, subscription with smartphone or sim-only subscription. By adding the Harmony insurances to their assortment, ensures that their customers have the choice to have their purchases fully insured immediately.

Harmony and, join forces to take care of the online customer completely. This cooperation strengthens the position of both Harmony and in the online telecom market.

Complete service
Through this cooperation, online customers can now insure their smartphone via thanks to a Smart Insurance with Complete or Complete Plus coverage. Within two steps, the online customer is directly insured against damage and possibly theft. Harmony takes care of the whole claim process and an online customer environment is made available for the insured. At any time, the insured can view or change the policy. Or directly file a damage or theft claim.

A smart choice
Lucas van Reeken, director of “We have a great match with Harmony Insurances as a Telecom specialist, for subscriptions, phones and accessories and Harmony as a specialist in insuring (Telecom) products. For our customers, this is reflected in a complete phone coverage without complicated conditions, a tight customer process with short lead times and low rates. In our partnership this translates into a pleasant onboarding with specialists who know what they are talking about and a customised link in which requests are processed in real time.

Successful collaboration
Ronald van Weelde, CEO of Harmony: “We are very proud that a leading online partner like has chosen us. This is another special milestone. Through this unique cooperation we enlarge our current position in the online market and reach our online customers much better. Through our years of experience in retail, we ensure the business partner of online and offline support. The foundation of this cooperation is that both parties consider customer satisfaction to be of paramount importance and this is expressed in a customer-oriented approach.

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